Why “Selling Your Idea” Is the Wrong Metaphor
→ Introducing a new influence model based on empathy, not ego.
Let’s retire the phrase “sell your idea.”
Selling implies pushing.
It assumes your job is to make someone buy into something they may not want. That’s not leadership—that’s coercion.
A better metaphor? Inviting people into an opportunity. When you frame your idea as a chance to solve a problem, unlock potential, or avoid a risk—you’re not selling. You’re serving.
This shift makes influence more ethical, more collaborative, and more successful. You stop convincing, and start connecting. And that’s when real buy-in happens.
Ask this next time: “How could this idea make your work better, faster, or more fulfilling?” Then build the idea together.
You don’t need a title to lead—you need trust, clarity, and the guts to go first.
This session is for the middle movers, the quiet instigators, and the cross-functional players who are done waiting for permission.
👉 Join us for Influence Without Authority — Mastering the Psychology of Buy-In.
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